Getting Ahead and Staying Ahead in a Rapidly Evolving Landscape
At Cognition, our competitor intelligence solutions are tailored to the clients’ needs and designed to empower their business strategy by addressing the following:
Identifying all potential sources of competition and accurately assessing their market positioning – from the usual suspects to new disruptor start-ups.
Monitoring in real-time developments and key changes in the competitive landscape.
Managing and analyzing a vast amount of data from multiple sources to deliver meaningful, actionable insights.
Separating relevant information from the noise and filtering out irrelevant or misleading data.
Adapting to the fast-paced nature of the business environment to avoid missing timely opportunities or emerging threats.
Integrating competitor intelligence into decision-making processes effectively.
Maintaining a competitive edge in a crowded market where new entrants and disruptors constantly emerge.
Two key modules to the Cognition Competitor Intelligence solution:
MODULE 1: Intelligence Report – Developing an understanding of the competitive landscape, including competitor benchmarking and ranking, and a deep-dive on select competitors to get a honed-in view on their business performance, products, and strategies.
Competitor Landscape:
Company Overview
Competing Products
HQ
Number of employees
Turnover
% Growth
Net profit margin
Turnover per employee
Target markets
Other parameters as needed at company or segment level
Key Competitors Deep-dive:
Business profile
Strategic roadmap
Products
Management team
Financial performance
Key Customers
MODULE 2:Ongoing Monitoring (AI+HI) – On critical themes, customized for a specific industry, priorities, use cases, etc., and accessible through Cognition’s proprietary platform (Media SIGNALS).
Tailored, Flexible Solutions to All CI Requirements and Budgets
At Cognition, we understand the significance of collaboration and customization. We tailor our competitor intelligence study to specific requirements and carefully observe the selected set of competitors. Our flexible operating models cater to a wide range of budgets, ensuring accessibility for businesses of all sizes.
Ready to Explore How Cognition
Can Grow Your Business?